Sony LCD TV "BRAVIA" top brand-new models

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ZX1 Series
World's thinnest you will find more detail about this product here
Body Department's thinnest 9.9 mm, 40V-up as the world's lightest and the body mass of 12.2 kg, 3 wireless transmission capability to design and interior layout to achieve freedom.

W1 Series
"The world's first movie, 240 Hz times faster"
Flow Motion 240 Hz" fast-motion video, such as sports than ever before to smooth display.

XR1 Series
<BRAVIA> in the history of best quality.
RGB LED backlight partial control of the 1 million: more than 1 ※ 4 to achieve a high contrast ratio.

X1 Series
The evolution of "reality"
Evolution of high-quality engine, "BRAVIA Engine 2 Pro" equipped with a variety of real content to reproduce

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XR1 size
KDL-55XR1 - 55
KDL-46XR1 - 46

X1 size
KDL-52X1 - 52
KDL-46X1 - 46
KDL-40X1 - 40

ZX1 size
KDL-40ZX1 - 40

W1 size
KDL-46W1 - 46
KDL-40W1 - 40

"XR1 Series", RGB LED backlighting flagship model adopted in the 55-and-a lineup of 46. R / G / B of the three primary colors used in the backlight, to expand the color gamut. In addition, a luminescent backlighting-controlled portion of the same frame and a bright light and dark areas, and is not emitting light to control a contrast ratio of 1 million: more than a realization, "BRAVIA In the history of the highest quality "states.


"X Series", 52/46/40 type sizes, colors are also available. Narrow picture frame design and development of new imaging engine "BURABIAENJIN 2 PRO" due to its high quality.


"ZX1 Series", 40-"KDL-40ZX1" of a deployment model. White LED lights edge of the display part of the department's thinnest 9.9 mm, most of the 28 mm thick to realize. An external tuner, the wireless video / audio transmission and display.


"W1 Series" is the type of lineup 46/40. LCD TV-specific spectrum to reduce the sense of the world's first four-speed / 240 Hz drive to achieve. The sharp move faster and smoother video and reproduce.

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[B]ZX1 Series[/B

The world's thinnest and lightest body of design ※ 3 (Department's thinnest 9.9 mm / mass 12.2 kg)

ZX1 series,'s thinnest part of the world's thinnest 9.9 mm design to achieve

• 1. In addition, the monitor is part of the mass of 12.2 kg, the world's lightest model with a ※ 3.
• 1 LCD TV as a consumer. Only the most part thin. August 28, 2008 Sony currently investigating
• 3 40 V-inch LCD TV for the consumer as. Only part of the monitor. August 28, 2008 Sony currently investigating
• Wireless transmission technology, interior layout to achieve freedom

In addition, ZX1 series, bundled with the console from the WAIYARESUMEDIARESHIBA, HD video from a wireless transmission capability because the body is a visual and audio cable is not required. Full high-definition video, high-quality, real-time transmission ※ 5 and a high-definition TV shows and movies, sports, games, free smart interior layout can enjoy.

W1 Series

"The world's first" 4 times faster correction of video technology "Flow Motion 240 Hz"

Sony's double-speed technology "Flow Motion 120 Hz", 60 frames per second or 24 frames shot in the video, pictures and video footage to create a new generation of LCD televisions to reduce the sense of specific afterimage And the movie and sports a sharp move smoothly to reflect its own technology.
In addition, "Flow Motion 120 Hz", the shooting occurred during the video "blur" technology to detect correction (IB reduction) and is also equipped with the original film "blurry" crystal-clear images under a correction When performing complement, to reproduce the image sharp.

W1 series based on the "flow motion 240 Hz" in the previous two double-speed (120 frames per second), "Motion flow 120 Hz" to further evolve, 2 of the world's first quad-speed (240 frames per second) Performance. IB such reduction is "Flow Motion 240 Hz" in has been clear from the footage shown every detail of the afterimage of a very small, sharp images and smooth TV.

XR1 series

"MotionFlow Pro 120 Hz" in, XR1 series of videos based on technical correction in the previous partial control RGB LED backlighting technology, "Flow Motion 120 Hz" (back Light on / off control) by adding to the sense of reducing the afterimage.

Insert the traditional black general technology, video frame between the frame and a black full-screen images can be inserted to reset the persistence of vision, but the side effect of the film "flicker" When the Mashi Tei Hoops.
"MotionFlow Pro 120 Hz", a frame (1/120 seconds) to split the partial control of the backlight on or off it, "flicker" is no way to reduce the afterimage of the Successful. Also, "MotionFlow Pro 120 Hz", created by the completion, including every frame of footage that have been blinking.

XR1 Series

XR1 Series, X1 series, Sony's new high-quality development of the engine's highest mountain, "BRAVIA Engine 2 Pro" on it.
"BRAVIA Engine 2 Pro" is the core of Sony's own resolution creating technology "DRC" (Digital Reality Creation), the latest version "DRC-MFv3".
"DRC-MFv3" is, SD signals from HD video signals to all the signals to create high-quality images from changing its own algorithmic technology based on the natural three-dimensional, with no clear bleed and BOYAKE To reproduce the image. For example, to detect objects in front of and behind the stacks of video materials and parts of the border and flows, such as subtitles and text tickers and video portion of the boundary on the edges to do without a sense of resolution Improves.
In addition, such as plants, clothing and texture of the subject with a diagonal line, such as the video moves and lost such a fine place until the resolution to increase the real sense of visual expression, enabling .
The BRAVIA Engine 2 Pro and PlayStation 3 (R), and input from the 1080 Progressive too. Conventional interlaced signal input, the movement of images, the lack of information and video quality is declining. However, the new technology of advanced video processing capability, improved video resolution of the original video signal input from the faithful can reproduce the form of video.


Grays rich black representation and to reproduce the original image RGB LED backlighting partial control technology

XR1 series, adopted the red backlight (R), green (G), blue (B) 3 LED colors to control a small portion of the blocks in a million: more than 1 ※ 4 of the high contrast ratio to achieve Did. As a result, the images of black representation when the optimal backlight emission control, emission-free state closer to zero by the original black abyss, the depth of feeling, a sense of three-dimensional representation.
In addition, the three primary colors of LED backlighting color reproduction area by expanding the representation of images from nature, we can now.