REAL to be available on Sun Direct

NREAL, the new Hindi entertainment channel by Real Global Broadcasting Pvt. Ltd. (RGBPL), which launched early this month and distributed by Zee Turner will be available on Sun Direct DTH Service starting April 1st, 2009 on channel no. 303. REAL is a digitally encrypted pay channel and can be downlinked from IntelSat-10 (68.5 degree East) and is available on DishTV on channel no. 103 and TATA Sky on channel no. 127.

Commenting on the tie-up with Sun Direct DTH Service,Sunil Lulla, Director, Real Global Broadcastingsaid, “REAL’s fresh approach to programming will now be viewed by SUN Direct Viewers. We are proud of this association, which showcases entertainment based on Real People and Real Stories. The discerning digital viewer appreciates the candidness of truth, conviction and confidence, which is visible in every character and persona on REAL. REAL, which is targeted towards the Neo Indian, is available on both analogue cable systems and digital platforms.”

REAL is asmart, fresh and distinctive entertainment channel that has been tailor-made for the ‘Neo Indians’, who are urban oriented, progressive and outward looking. REAL offers an interactive entertainment experience that is positive, fun and joyful.

Sun Direct with over 200 television channels, has a very strong presence in South India and in the past few months it has launched its DTH operations on a pan-India basis. Mr. Tony D’Silva. COO, SUN Direct said, “We are delighted to add REAL to our platform. This will further enhance our strong bouquet for our rapidly growing subscriber base across the country.”

REAL is the recently launched smart and distinctive Hindi entertainment TV channel tailor-made for ‘Neo – Indians’. REAL promises a distinctive content blend of reality and fiction, with a fresh story telling approach. The channel offers interactive entertainment experience that is positive, fun and joyful. Real Global Broadcasting Pvt. Ltd. is a 50:50 joint venture between Alva Brothers Entertainment Pvt Ltd and Turner International (Turner Asia Pacific Ventures Inc). REAL is a digitally encrypted pay channel and will be distributed through the Zee Turner bouquet. It will be available across the country on cable systems and digital platforms. The channel can bedown linked from IntelSat - 10 (68.5 degree East). REAL is available on DishTV on channel no. 103 ;TATA Sky on channel no. 127 and SUN Direct 303.

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