Live News-on-the-Mobile service on Motorola phones

[Baani]

Motorola, Inc.'s Indian subsidiary, Motorola India Private Limited, and India’s leading digital publisher, Pressmart Media Limited, announced the live News-on-the-Mobile service on MOTO VE66, MOTOSURF A3000 and MOTOROKR EM35 phones slated for distribution in India.

News on the mobile provides consumers access to branded news content powered by Pressmart. By selecting the WAP link "Daily News" on their Motorola phones, consumers can receive free news content and access to their favorite newspapers while on the go.

Newspapers offered on the service include: Indian Express, The Financial Express, The Asian Age and Deccan Chronicle. News-on-the-Mobile is designed specifically for the mobile phone screen for optimum viewing experience. A GPRS connection is required to access the free news content.

[Sheru]

Pressmart is a leading print-to-digital delivery service. Print publications use Pressmart's 360-degree full-service platform to deliver their online editions to their subscribers. As a publication is put to bed, Publishers supply their pre-press PDF pages to Pressmart. Pressmart’s technology converts this content into a web and mobile ready content on its unique same-as-print interface. Pressmart manages subscriptions and ad sales on behalf of the publisher. Its impressive customer list from 45 countries, covering 22 languages, includes several top-end names in the publication industry. It is also a preferred partner for premier publishing associations around the world and is a winner of several awards and recognitions for its product innovation.

Pressmart also offers digitization of historic archives from print and microform formats into future-proof XML-based formats and has digitized over 400 years of legacy archives for customers worldwide.

Pressmart is venture funded by top Silicon Valley funds, DFJ, founded by Tim Draper and NEA-Indo US Ventures, founded by Vinod Dham. It is based out of Hyderabad and has presence in US, UK and Australia.

[Dutta]

Faisal Siddiqui, head of India Operations, Motorola Mobile Devices,

We are delighted to bring the unique news-on-the-mobile service to the information-seeking Indian for whom news is an integral part of everyday life. New applications on Motorola mobile phones are driven out of our desire to anticipate and fulfill Indian consumers' needs and aspirations.

Sanjiv Gupta, executive chairman of Pressmart,

As the mobile Internet usage increases and handsets become more capable, users’ appetite for content is rising sharply. Our collaboration with Motorola India extends our reach to mobile users in this part of the world. It also demonstrates our capability and constant desire, to design and deliver technologies that consumers want in today’s rapidly changing times.