World of Warcraft: 11.5 million players in the world
Blizzard Entertainment, Inc. today announced that World of Warcraft?, its award-winning subscription-based massively multiplayer online role-playing game, is now played by more than 11.5 million subscribers worldwide. This new high was reached following the November 13 release of the game’s second expansion, Wrath of the Lich King™.
Within its first 24 hours of availability, Wrath of the Lich King sold more than 2.8 million copies, making it the fastest-selling PC game of all time. In addition to winning a number of editor’s choice awards from major gaming publications, the expansion has now gone on to sell more than 4 million copies in its first month, setting a new record for monthly PC-game sales. Both sales records were previously held by World of Warcraft's first expansion, The Burning Crusade.
“We’re pleased to welcome the new and returning players who have helped World of Warcraft reach these new milestones, and we appreciate the enthusiasm and support that the game’s global community has continued to show,” said Mike Morhaime, CEO and cofounder of Blizzard Entertainment. “We look forward to providing all of them with an excellent entertainment experience for a long time to come.”
“Not only is Wrath of the Lich King still doing well, the base World of Warcraft game and the World of Warcraft Battle Chest are performing better than last year,” said Bob McKenzie, senior vice president of merchandising at GameStop. “That type of traction is very impressive for a game that is going into its fifth holiday season and speaks to the enthusiastic player base Blizzard Entertainment products have.”
Since the launch of Wrath of the Lich King last month, millions of players around the world have stormed the shores of Borean Tundra and Howling Fjord. In fact, more than 4 million copies of the new expansion were sold in the first month of release -- a new record for PC-game sales. To go along with that record, World of Warcraft’s global community has now grown to more than 11.5 million subscribers
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World of Warcraft's Subscriber Definition
World of Warcraft subscribers include individuals who have paid a subscription fee or have an active prepaid card to play World of Warcraft, as well as those who have purchased the game and are within their free month of access. Internet Game Room players who have accessed the game over the last thirty days are also counted as subscribers. The above definition excludes all players under free promotional subscriptions, expired or cancelled subscriptions, and expired prepaid cards. Subscribers in licensees’ territories are defined along the same rules.
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