Hey, I would be interested in the difference between an article and a press release. In my opinion the two are the same. Does one of you (perhaps journalists and marketing people) Does anyone know? Thank you!
Hey, I would be interested in the difference between an article and a press release. In my opinion the two are the same. Does one of you (perhaps journalists and marketing people) Does anyone know? Thank you!
The difference is that a press release written by companies or individuals and distributed to journalists / press offices is. Article, however, are created by journalists and disseminated via the media. A press release cannot logically raise the claim of objectivity, since it is always launched by a group of stakeholders.
A good press release, too, is well written, but this is not necessarily important. It's just about facts that are given to the press. And even as Ford Perfect, it writes the inside is what will bring a company through the press to the public. To write a good article requires a bit more. He should be fully researched and formulated for the future reader appealing and understandable. Not everyone can, as a rule are the just-trained journalists. However, employing large companies in their press departments Journalistic. First, know what exactly are the journalists for their work, and secondly, they benefit from the fact that many newspapers on lasted are. If the press release is then formulated well, it is simply the way it is taken. And here the circle closes again.
The press release web is a text that communicates a story on a company, partnership, sole practitioners, an institution etc. Article marketing is an instrument of spreading the web that covers the "articles", not necessarily including the news.
Both reported that the articles are useful for increasing the quality and quantity of links to the site but what will count is always:
1. The quality of the news conveyed by the press
2. The quality of the information contained in
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