I'm a little stuck on how to move forward with my keyword strategy for a new project website of mine. It is a small company started with the goal of small business customers, at least to start.
I've done keyword research very wide for the 10 most important pages on the site. I'm staying with a total of approximately 1000 keywords, which I carefully sorted and assigned different attributes and weighted according to the relevance of the different sections of the site and so on.
The question is what words we choose to emphasize our 10-page really important, i.e. put in our URLs, titles, header tags, etc. Are we going to the major with a search-1M 100K a month, and let sought to lower the terms of our text? Or we take a "long tail" as an approach with emphasis on key words searched in the 10K range searches 500 months which are equally relevant, and describes our company and services of the same, and the really large
I guess the "long tail" approach would give faster results. But at the same time, this is a long term project and our last but very long-term objective would, of course, the top with big words. And anyone here help me on this issue I will be really glad
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