SANYO Fisher Company (SANYO), a subsidiary of SANYO North America Corporation, today announces that shipping has started for the new, 2009 Dual Camera Xacti lineup announced in January this year. The first cameras to be available are the VPC-FH1, VPC-WH1, VPC-TH1, and VPC-CG10 at select retailers in the US and Mexico.
The all-HD Dual Camera lineup for 2009 offers a variety of unique features including 1080p, 60frames per second High Definition Video with 8 megapixel photos (VPC-FH1), standard (720p) High Definition Video, up to 2 megapixel photos and 30x optical zoom (VPC-TH1) on land, or even underwater - down to a depth of 10 feet for an hour (VPC-WH1), and standard (720p) High Definition Video and 10 megapixel photos (VPC-CG10).
As part of the launch for the new lineup, SANYO has also unveiled part of its marketing plan for the 2009 Dual Cameras part of which includes a push into online communities. One highlight of the plan features SANYO's Dual Camera line in a number of videos alongside a number of Web Stars - many of the hottest names in online video culture. Some of these stars earn a living making viral videos capable of generating audiences that often surpass that of some hit TV series. Web names such as Lisa Nova, iJustine, Rhett & Link, Mr. Safety, Audrey Kitching, Brandon Hardesty and Apprentice A are creating a variety of videos typical of their style, but with a theme relevant to the 2009 Dual Camera line. One video, featuring cameos from a number of web personalities was shot almost entirely underwater, showcasing SANYO's WH1's underwater Dual Camera capabilities.
"The number of people that regularly contribute personalized video and photo content to the Internet is climbing exponentially," said Tom Van Voy, Vice President of Marketing and Product Planning, Consumer Products Group of SANYO Fisher Company. "This online promotion is a great way to demonstrate some of the incredible features of SANYO's Dual Cameras by putting them in the hands of the people who create much of the web's most watched content."
SANYO, a leading company for energy and the environment, creates products that empower people all over the world with the ability to connect with others; anytime, anywhere.